SPHMBO Unveils Mega Led At One Raffles Place



SPHMBO, Singapore Press Holdings’ outdoor advertising arm, has launched its latest digital Out-Of-Home advertising platform — a 100sqm screen at One Raffles Place.

The brand new mega LED screen is placed on the facade of One Raffles Place, one of the tallest skyscrapers in the CBD, above the main entrance of the mall.

Nestled in an area which attracts an average of 2 million visitors monthly, SPHMBO’s latest acquisition offers advertisers high-quality pedestrian traffic comprising mainly 50.4% PMEBs (versus 32.2% national average).

Along with its advertising inventories at Ocean Financial Centre, The Sail, One Raffles Quay and Marina Bay Link Mall, SPHMBO continues its dominance as the key media solutions provider in the CBD.